Saturday, May 28, 2011 at 7:05AM
I just dig the style of these product videos. They could be SOOO BORING and yet i’m totally drawn to them and want to watch them again and again. Is there a delicate balance between “the text is up so short it just annoys me so i don’t want to watch anymore” and “I think I got it all, but I feel like I want to watch again anyway”? Its a good question to think about when you are designing.